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Tell us what's slowing your business down. We'll tell you what to build first.
Talk it throughNew Vision Interactive Labs — Chicago, IL
Building digital products with new vision.
NVIL is a web development studio crafting fast, scalable, and intelligent digital experiences — websites engineered to rank, perform, and convert.
- Development
- Architecture
- Innovation
- Performance
<1s
Typical page load on an NVIL build
95+
Lighthouse performance, routinely
99%
Page-weight cut on our biggest rebuild
100%
Hand-coded — no templates, no builders
Services
Built for the way you do business.
Every build starts at the anvil: strategy, structure, and code shaped into something that lasts. And we don't disappear after launch — every NVIL site runs on an ongoing partnership that keeps it fast, updated, and climbing in search.
Custom Web Development
Hand-built static and dynamic sites — no bloated templates. Semantic HTML, clean architecture, and Lighthouse scores your competitors can't touch.
Explore web developmentBranding & Identity
Logos, color systems, typography, and motion concepts that give your business a mark worth remembering — on screen and off.
Explore brandingSEO & Performance
Technical SEO, structured data, Core Web Vitals, and honest reporting. Rank for the searches that actually bring you customers.
Explore SEOIn the lab now
- Automations & integrations
- On-site booking systems
- Custom business software
Process
From raw idea to finished steel.
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01
Discover
We dig into your business, your customers, and your competition. What should this site actually do for you? That answer drives everything.
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02
Design
Structure, wireframes, and a visual direction built on your brand — not a template with your logo dropped in.
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03
Forge
The build. Clean code, fast load times, SEO baked in from the first line — struck, shaped, and tested until it's right.
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04
Launch
Deployment, redirects, analytics, and search indexing handled. Then we watch the numbers and keep sharpening.
Plans
One build fee. One monthly partnership.
Every NVIL site starts with a one-time design & setup fee, then runs on a 12-month partnership that covers hosting, security, edits, and search growth. Your website stays fast and current — and you always know exactly what it costs.
Spark
Get on the map — a sharp, fast web presence for businesses starting fresh.
From $1,500 setup$149/mo
- Custom-designed site, up to 5 pages — no templates
- Mobile-first with dark & light mode
- Hosting, SSL, security & backups included
- Local SEO foundation — structured data & Google Business Profile setup
- 1 hour of content edits every month
- Email support, 72-hour response
Forge
Grow — for established businesses ready to turn their website into a customer engine.
From $3,500 setup$349/mo
- Everything in Spark
- Up to 12 pages plus a blog system
- Live integrations — Google Reviews, Instagram feed, booking hooks
- Ongoing local SEO — profile management, rank tracking, content tune-ups
- 3 hours of edits every month
- Plain-English monthly report
- Priority support, 24–48 hour response
Anvil
Lead the market — the full weight of the studio behind your business.
From $6,500 setup$649/mo
- Everything in Forge
- Fully custom build — as many pages as the strategy needs
- Motion branding & interactive features
- Dedicated SEO campaign with monthly written content
- Same-day priority edits & response
- Quarterly strategy sessions
Plans run on a 12-month agreement, then month-to-month. Need something between tiers — faster response, extra edit hours, more content? Add-ons are available on any plan.
Built by NVIL
Work that carries its weight.
Real projects, real outcomes — local business SEO rebuilds, purpose-built brand identities, and interactive experiences you can play.
Grace Automotive
A complete ground-up rebuild for a family-owned Chicago auto repair shop established in 1981. An 18-page SEO architecture with dedicated service pages, dark & light mode, live open/closed status, custom Google Reviews pulled in live through a serverless integration, an Instagram API feed streaming the shop's latest Reels straight onto the site, and a 301 redirect strategy that preserved decades of link equity.
- 18-page local SEO architecture with service & blog system
- Custom Google Reviews via live serverless integration
- Instagram API feed — latest Reels embedded on-site
SorinVC.com
A personal brand hub for a Chicago content creator — rebuilt from a 19MB page into a lean, fast experience with an animated Chicago skyline, dark & light mode, and a fully original browser arcade racing game featuring player accounts, an in-game economy, and a global leaderboard synced across devices.
- Original playable arcade game with global leaderboard
- 99% page-weight reduction & performance overhaul
- Full technical SEO with Person structured data
Clarity House Chicago
A warm, trustworthy web presence for a structured sober living community in Chicago. A calm gold-and-charcoal identity, clear program and amenities pages, FAQ architecture built for search visibility, and conversion paths designed with care — because for this audience, the first click matters.
- Purpose-built brand identity & visual direction
- FAQ & program architecture targeting local search
- Compassionate UX with clear calls to action
Client words
Don't take our word for it.
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The Lab
Where "Interactive" isn't just a word in the name.
The Lab is where NVIL experiments — browser games, motion systems, live data integrations, and the tools that end up in client builds. If we ship it to you, we've already stress-tested it here.
- Lake Shore Cut Up — an original browser arcade racer with player accounts, an in-game economy, and a global leaderboard.
- Live review pipelines — serverless functions that pull real Google Reviews onto client sites automatically.
- Motion branding — entrance and scroll animation systems, like the ones on this very page.
The studio
A studio, not an agency.
NVIL is an independent web development studio in Chicago. No account managers, no offshore hand-offs, no ticket queues — when you work with NVIL, you talk directly to the person who designs, codes, and ships your site.
That's a deliberate choice. Small means every project gets the same care as the last one, decisions happen in one conversation instead of five, and nothing about your build is outsourced — design, code, SEO, and integrations all happen in-house.
- Based in Chicago — we build for the businesses around us, and we answer the phone.
- Everything in-house — strategy, design, development, SEO, and ongoing care.
- Built to last — every site ships with a 12-month partnership, not a goodbye.
Start a project
Bring us the raw idea.
Tell us what you're building — or what's broken. We'll reply with a straight answer and a plan, usually within one business day. Prefer to talk? Call (773) 355-0592 or email contact@nvil.co.