Not sure what you need?
Tell us what's slowing your business down. We'll tell you what to build first.
Talk it throughNew Vision Interactive Labs · Chicago, IL
Building digital products with new vision.
NVIL is a web development studio crafting fast, scalable, and intelligent digital experiences. Websites engineered to rank, perform, and convert.
- Development
- Architecture
- Innovation
- Performance
<1s
Typical page load on an NVIL build
95+
Lighthouse performance, routinely
99%
Page-weight cut on our biggest rebuild
100%
Hand-coded. No templates, no builders
Services
Built for the way you do business.
Every build starts at the anvil: strategy, structure, and code shaped into something that lasts. And we don't disappear after launch. Every NVIL site runs on an ongoing partnership that keeps it fast, updated, and climbing in search.
Custom Web Development
Hand-built static and dynamic sites, never bloated templates. Semantic HTML, clean architecture, and Lighthouse scores your competitors can't touch.
Explore web developmentBranding & Identity
Logos, color systems, typography, and motion concepts that give your business a mark worth remembering, on screen and off.
Explore brandingSEO & Performance
Technical SEO, structured data, Core Web Vitals, and honest reporting. Rank for the searches that actually bring you customers.
Explore SEOIn the lab now
- Automations & integrations
- On-site booking systems
- Custom business software
Process
From raw idea to finished steel.
-
01
Discover
We dig into your business, your customers, and your competition. What should this site actually do for you? That answer drives everything.
-
02
Design
Structure, wireframes, and a visual direction built on your brand, not a template with your logo dropped in.
-
03
Forge
The build. Clean code, fast load times, SEO baked in from the first line. Struck, shaped, and tested until it's right.
-
04
Launch
Deployment, redirects, analytics, and search indexing handled. Then we watch the numbers and keep sharpening.
Free tool
How healthy is your website?
Type in your address and get a live scorecard in about ten seconds. Speed, search visibility, mobile readiness, and security, explained in plain English. No email required.
Plans
One build fee. One monthly partnership.
Every NVIL site starts with a one-time design and setup fee, then runs on a 12-month care plan that covers hosting, security, edits, and search growth. Your website stays fast and current, and you always know exactly what it costs.
Spark
Get on the map. A sharp, fast web presence for businesses starting fresh.
$1,500 setup$149/mo
- Custom-designed site, up to 5 pages. No templates, no WordPress
- Mobile-first with dark & light mode
- Hosting, SSL, security & backups included
- Local SEO foundation: structured data, sitemap & Google Business Profile setup
- 1 hour of content updates every month
- Email support, 72-hour response
Forge
Grow. For established businesses ready to turn their website into a customer engine.
$3,000 setup$249/mo
- Everything in Spark
- Up to 15 pages plus a full blog system
- Live integrations: Google Reviews, Instagram feed & booking hooks
- Ongoing local SEO: profile management, rank tracking & content tune-ups
- 3 hours of content updates every month
- Plain-English monthly report
- Priority support, 24–48 hour response
Anvil
Lead the market. The full weight of the studio behind your business.
$4,500 setup$449/mo
- Everything in Forge
- Fully custom build, as many pages as the strategy needs
- Motion branding & interactive features
- Dedicated SEO campaign with monthly written content
- Competitor keyword analysis & strategic content plan
- Same-day priority edits & response
- Quarterly strategy sessions
Plans run on a 12-month agreement, then month-to-month. Prepay the year and save 10%. Not sure which fits? Take the sixty-second plan finder
Plan finder
Four questions. Your plan.
Answer honestly and we'll point you at the right plan, with the reasons why. Sixty seconds, no email, no wrong answers.
Built by NVIL
Work that carries its weight.
Real projects, real outcomes: local business SEO rebuilds, purpose-built brand identities, and interactive experiences you can play.
View the full portfolio
Grace Automotive
A complete ground-up rebuild for a family-owned Chicago auto repair shop established in 1981. An 18-page SEO architecture with dedicated service pages, dark & light mode, live open/closed status, custom Google Reviews pulled in live through a serverless integration, an Instagram API feed streaming the shop's latest Reels straight onto the site, and a 301 redirect strategy that preserved decades of link equity.
- 18-page local SEO architecture with service & blog system
- Custom Google Reviews via live serverless integration
- Instagram API feed with the latest Reels embedded on-site
SorinVC.com
A personal brand hub for a Chicago content creator, rebuilt from a 19MB page into a lean, fast experience with an animated Chicago skyline, dark & light mode, and a fully original browser arcade racing game featuring player accounts, an in-game economy, and a global leaderboard synced across devices.
- Original playable arcade game with global leaderboard
- 99% page-weight reduction & performance overhaul
- Full technical SEO with Person structured data
Clarity House Chicago
A warm, trustworthy web presence for a structured sober living community in Chicago. A calm gold-and-charcoal identity, clear program and amenities pages, FAQ architecture built for search visibility, and conversion paths designed with care, because for this audience the first click matters.
- Purpose-built brand identity & visual direction
- FAQ & program architecture targeting local search
- Compassionate UX with clear calls to action
The Lab
Where "Interactive" isn't just a word in the name.
The Lab is where NVIL experiments: browser games, motion systems, live data integrations, and the tools that end up in client builds. If we ship it to you, we've already stress-tested it here.
- Lake Shore Cut Up, an original browser arcade racer with player accounts, an in-game economy, and a global leaderboard.
- Live review pipelines: serverless functions that pull real Google Reviews onto client sites automatically.
- Motion branding: entrance and scroll animation systems, like the ones on this very page.
- The Lab Arcade: hand-built minigames you can play right now, starting with Connect 4 against our bot.
The studio
A studio, not an agency.
NVIL is an independent web development studio in Chicago. No account managers, no offshore hand-offs, no ticket queues. When you work with NVIL, you talk directly to the person who designs, codes, and ships your site.
That's a deliberate choice. Small means every project gets the same care as the last one, decisions happen in one conversation instead of five, and nothing about your build is outsourced. Design, code, SEO, and integrations all happen in-house.
- Based in Chicago. We build for the businesses around us, and we answer the phone.
- Everything in-house. Strategy, design, development, SEO, and ongoing care.
- Built to last. Every site ships with a 12-month partnership, not a goodbye.
Start a project
Bring us the raw idea.
Tell us what you're building, or what's broken. We'll reply with a straight answer and a plan, usually within one business day. Prefer to talk? Call (773) 355-0592 or email contact@nvil.co.